City of Palmerston proudly supports the NT Water Safety 'Stay Out of Pipes & Drains' campaign. The Northern Territory Government has launched a confronting new advertising campaign to prevent drownings in pipes and drains this Wet Season.
The television commercial was shot using specialised HD cameras to give it a modern feel in order to appeal to children and teenagers. Police, Fire and Rescue along with SES volunteers also assisted with the filming, using high pressure hoses to create a real life drowning scene. The ad shows a young boy who falls while playing in a flooded drain and was shot in the point-of-view of the drowning victim to give the commercial as much impact as possible.
Parents are urged to talk to their children about water safety, and ensure they stay out of pipes and drains this Wet Season and cool off in our safe pools and water parks instead.
The Stay Out of Pipes and Drains campaign will run for the duration of the Wet Season in partnership with the City of Palmerston and City of Darwin and includes television and radio ads, posters, school visits and press advertisements.
Visit the NT Government website for more information on water safety education in the Northern Territory.